Privacy Policy

Last updated: March 15, 2026

1. Introduction

Prete Jewels ("we," "us," or "our") operates the website https://prete.in (the "Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our website, communicate with our team, or purchase our jewellery.

We are committed to safeguarding your privacy in accordance with the Digital Personal Data Protection Act, 2023 (DPDP Act), the Information Technology Act, 2000, and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 of India.

By accessing or using our Service, you consent to the practices described in this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access or use the Service.

2. Information We Collect

We collect information that you provide directly to us as well as information collected automatically during your visit.

2.1 Information You Provide

Contact Information: Name, delivery address, billing address, phone/WhatsApp number, and email address provided during checkout, inquiry forms, or launch notifications.
Order & Transaction Details: Products purchased, size selections, order dates, payment status, and order identifiers.
Payment Processing Information: Online payments are processed through our PCI-DSS compliant third-party payment processor, Razorpay. We receive confirmation tokens (transaction ID, payment method type, and status). Prete Jewels does not collect, process, or store credit/debit card numbers, CVVs, net banking credentials, or UPI PINs on our servers.
Communications: Records of customer care correspondence via email, phone, or WhatsApp, including sizing advice, order adjustments, and return requests.

2.2 Information Collected Automatically

Device & Network Information: Device type, browser type and version, operating system, IP address, screen resolution, and time zone.
Usage & Navigation Data: Pages viewed, referring URLs, time spent per page, and navigation paths within the Service to optimize site speed and layout.
Cookies & Local Storage: Essential session cookies to maintain your shopping bag and user preferences across visits.

3. Cookies & Tracking Technologies

Cookies are small data files stored on your device that enable websites to recognize your browser and remember certain information.

Essential Cookies: Strictly necessary for core website functions, including navigating pages, maintaining items in your shopping bag, and securing the checkout process.
Performance & Functionality Cookies: Used to remember your preferences (such as currency or previously viewed jewellery items) and improve website performance.
Analytics Cookies: Help us understand aggregate traffic patterns and improve customer experience. All analytics data is aggregated and anonymized.

No Third-Party Advertising Trackers: We do not sell your data to data brokers and we do not use invasive third-party cross-site advertising trackers.

Managing Cookies: You can choose to accept or decline cookies through your browser settings. Most browsers automatically accept cookies, but you can modify your settings to decline them if preferred. Note that disabling essential cookies may impact checkout functionality.

4. How We Use Your Information

We use the information we collect for legitimate business purposes:

To process, fulfill, and deliver your jewellery orders to your designated shipping address.
To send order confirmations, shipment dispatch notifications, and tracking links via email, SMS, or WhatsApp.
To provide customer support, assist with ring/bangle sizing, and process returns or refunds.
To prevent fraudulent transactions and maintain platform security.
To comply with statutory accounting, tax, and GST reporting obligations.
To send brand updates or special offers only if you have explicitly opted in (you may unsubscribe at any time via the link in any promotional email).

5. Legal Basis for Processing

We process your personal data under the following legal grounds recognized by Indian law:

Contractual Performance: Necessary to fulfill our obligations when you place an order for jewellery.
Explicit Consent: Where you provide consent for communications, launch alerts, or optional preferences.
Legal Obligation: To maintain invoicing records required under Indian GST and tax laws.
Legitimate Interests: To protect against fraudulent orders and ensure technical stability.

6. Data Sharing & Disclosure

We never sell, rent, or trade your personal data. We disclose information only to vetted third-party service providers who assist us in fulfilling orders:

Payment Gateway (Razorpay): Processes electronic payments securely via encrypted 256-bit SSL tokenization.
Logistics & Courier Partners: Delivery carriers (such as Shiprocket, BlueDart, Delhivery) receive your name, address, and phone number solely to deliver your parcel and communicate delivery status.
Infrastructure & Hosting: Cloud hosting, SMS/WhatsApp gateways, and email dispatch providers operating under strict confidentiality and data protection agreements.
Legal Compliance: We may disclose data if required by applicable Indian law, court order, or governmental regulatory authority.

7. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes for which it was collected:

Customer & Account Data: Retained for the duration of your active customer relationship.
Financial & Tax Records: Invoices and transaction records are retained for eight (8) years to comply with Indian commercial tax, GST, and accounting statutory requirements.
Customer Support Records: Inquiries and email communications are retained for up to two (2) years following resolution.

8. Data Security

We implement robust administrative, technical, and physical security measures to protect your personal data:

All data transmitted between your browser and our servers is encrypted using Transport Layer Security (TLS 1.2+ / HTTPS).
Payment handling is fully delegated to PCI-DSS Level 1 certified infrastructure. We never store payment card credentials.
Internal access to customer records is restricted on a strict need-to-know basis.

9. Your Rights

Under the Digital Personal Data Protection Act, 2023 and applicable Indian law, you have the right to:

Access: Request confirmation of whether we process your data and obtain a summary of your personal data.
Correction: Request correction of inaccurate, incomplete, or out-of-date personal information.
Erasure: Request deletion of your personal data, subject to statutory retention obligations (e.g. tax records).
Withdraw Consent: Withdraw consent for marketing communications at any time.

To exercise any of these rights, please contact us at contact@pretejewels.com.

10. Children's Privacy

Our Service is not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe a minor has provided us with personal information without parental consent, please contact us immediately for prompt deletion.

11. Grievance Officer & Redressal

In accordance with the Information Technology Act, 2000 and the Digital Personal Data Protection Act, 2023, the details of the Grievance Redressal desk are as follows:

Grievance Desk: Customer Support & Privacy Desk
Brand: Prete Jewels
Email: contact@pretejewels.com
Phone: +91 97474 72200
Address: Building No. 16/952/3, Allianz Street, Opposite PWD Road, Nettisserry, Mannuthy, Thrissur, Kerala – 680651, India

We will acknowledge receipt of any consumer grievance within 24 hours and resolve it within thirty (30) days from the date of receipt.

12. Contact Us

If you have any questions, comments, or requests regarding this Privacy Policy, please reach us:

Email: contact@pretejewels.com
Phone & WhatsApp: +91 97474 72200
Operating Hours: Mon–Sat, 10 AM – 6 PM IST
Operating Address: Building No. 16/952/3, Allianz Street, Opposite PWD Road, Nettisserry, Mannuthy, Thrissur, Kerala – 680651, India